My Club Betting Partners with FSB Technology for New Sportsbook

My Club Betting has revealed that it will soon be launching its new Sportsbook after partnering with FSB Technology (UK) Ltd.

In terms of the deal FSB will trade a much wider and more varied selection of sports for pre-match as well as in-play markets for the operator that will include their market leading UK horse racing product.

My Club Betting is capable of providing a white label affiliate solution to more than 100,000 grassroots sports clubs all over the United Kingdom and partnering with FSB will enable the company to utilize their API’s and UK license and continue to create a custom-made front end for their customers.

Bernard Casey, the Chief Executive Officer of My Club Betting, commented on the deal by saying that they are delighted to partner with FSB Technology, which is an exciting step forward for the company, as their managed sports betting service includes a proprietary live sports betting platform and real-time algorithmic pricing models. He added that My Club Betting, in association with FSB, have now developed a service that will offer a much better customer experience and help provide sports clubs and organizations with everything needed to generate their own revenue stream.

According to Richard Thorp, FSB’s Business Development Director, the flexibility of their platform is great for My Club Betting and they are delighted to be supplying them with their fully-managed service. Thorp added that as well as a diverse range of data feeds, a top trading team and a wide variety of sports, they will also have their modern CRM tools at their disposal with will enable them to tailor offers to specific customers.

Coral Signs Sponsorship Deal with Newcastle United

Leading UK betting operator Coral has revealed that it has inked a two year sponsorship deal with Premier League club Newcastle United in terms of which it will become the club’s official betting and gaming partner, replacing Asian-facing operator

The deal will grant Coral the opportunity to put its signage on the club’s home stadium of St. James’ Park including on betting kiosks situated throughout the stadium as well as other marketing opportunities online and throughout the UK that will see Newcastle fans enjoying exclusive online betting offers and promotions.

Dale Atchinson, Newcastle United’s Head of Partnerships, commented on the new sponsorship deal by saying that Coral is a respected and well known high street betting brand and that they are absolutely delighted to introduce them into the family of partners at Newcastle United. Atchinson also said that he is positive that their team supporters will get great value from the sponsorship deal with Coral, with a combination of exclusive odds and special offers available to them throughout St. James’ Park as well as online.

Matt Prevost, a Brand Director at Coral, said that the operator was thrilled to be partnering with a club of the size and stature of Newcastle United. He added that they are looking forward to providing a professional and exciting betting service to the Club’s fans that are widely regarded as the most passionate and knowledgeable in the country.

Since drawing its opening game against Southampton before losing the second match to Swansea City, Newcastle FC currently sit fifteenth in the Premier League table.

Coral is endeavoring to spend every last penny of its marketing budget prior to the Gala Coral Group’s official merger with Ladbrokes when decisions could get made elsewhere.

Wenger confident over Alexis Sanchez form in this league season


There are few players whose comeback in the side is eagerly awaited not only by the fans as well manager and whenever they join back the first team, they are expected to deliver as they have been during their previous spell playing for the same side. Arsenal’s Alexis Sanchez is one such player who has had a long break recently, in fact, he did impart in the preseason games too and knowingly he did not waste his time and kept himself maintained to join the first team whenever manager Arsene Wenger allows him to. Although, he was the part of team during last weekend’s premier league opener against West Ham – but as a substitute – and upcoming Crystal Palace showdown would be the first one when we will see him leading the forward line for full ninety minutes. Manager Arsene Wenger is as well confident 26-year-old forward would not led them down and looking at the lengthy spell he played for Gunners last season, fans expect him to play another long spell without any injury.

Talking about his form in upcoming season, Wenger said, “I am a bit worried, but on the other hand, I knew before the start that once he is here, he would be difficult to stop, so I gave him a long enough break. He had four weeks off, which is quite reasonable. He finished on July 3 and he came back on August 3. Alexis works extremely hard in every single training session to show that he is ready. He came back as well reasonably fit. He practiced for two weeks before he came back. He did not start from zero and in training now, he looks alright.”

Predicting if he can copy his last year’s 53 game spell, 65-year-old Frenchman said, “He made 52 or 53 games last season, plus the Copa America, so that means somewhere he has an instinct that shows how far he can go. It is difficult. In March, April, May, you could see he was a bit jaded, but he is still a guy who can make a decision in a game, and once he is out there he gives 100 percent.

“He is very ambitious, Alexis. He knows he won the FA Cup, now he wants to look to get more. This season, he knows what is expected from him, and he will do better than last year.”

BetInvest Strikes Deal with

BetInvest, one of the leading UK based gambling software providers, has revealed that it has entered into a partnership with Top-3 Armenian online and retail sports book operator

The agreement between the parties will see BetInvest provide Goodwin with fully customized online white-label comprising sports betting, virtual sports and lotteries with casino, live dealer and binary options to follow in due course (which is due to the local regulations specifics).

All the above services will be available on seamless-wallet Omni-channel basis with mobile and web versions as well as iOS and android applications and BetInvest terminal solution at the and domains.

The websites will be available in English, Russian and Armenian and multi-currency functionality will enable each customer to have several different wallets in different currencies as well as different payment methods on one account.

BetInvest will cater for Armenian customer’s needs by adding multiple local tournaments and leagues to its live and pre-match product and will also develop a variety of locally oriented promotions.

The software provider will also add to the white-label solution by providing Goodwin’s more than 170 betting shops with a complete retail software solution which includes cashier, betslip info and in-play display software, virtual sports as well as additional products that will see the operators’ revenues increasing.

Edgar Makaryn, the Chief Executive Officer of, revealed that based on the strong reputation and reliability of the brand that they have developed through the years and the edge that the products of BetInvest gives them, they set high KPIs and targets for the entire business and are endeavoring to become the number one sports book and casino operator in Armenia with possible expansion to Georgia.

Bet365 and BetConstruct Awarded Malta Licenses

Bet365 and BetConstruct are thrilled to reveal that they have been awarded online sports betting licenses by the Malta Gaming Authority (MGA).

A few days ago the MGA made an announcement to the effect that it had awarded a Class 2 remote gaming license to the Maltese subsidiary of the Stoke based Bet365.

According to a spokesman for Bet365 the company made the decision to add a MGA license to its existing Gibraltar license “so as to obtain and maintain certain regulatory approvals as well as support its operations in the evolving global regulatory environment”.

The Class 2 gaming license awarded to Bet365 from the MGA is the second regulating body to back the company’s sports betting operations. Bet365 also holds a betting license in Gibraltar. Bet365 has set up a marketing company in the country in order to support the licensing and is due to commence operations immediately.

The MGA also announced that BetConstruct, one of the leading gambling tech providers, has been issued a Class 4 remote gaming license that covers sports betting services and provisions. The license will see BetConstruct being allowed to offer its platform to different operators in the European betting market. BetConstruct’s first sports betting customer, Vivaro, also recently received a Class 2 gaming license by the Malta Gaming Authority.

Vahe Baloulian, the Chief Executive Officer at BetConstruct, said that the new diploma would “further enhance their ability to serve existing as well as future partners, including those who wish to operate under the white label arrangement.