Seaniemac, a leading UK and Ireland facing online sports betting and e-gaming operator, announced in a statement on Wednesday that it has entered into an agreement with OPTIMA, a Cadiz-based software development firm in terms of which it will set up its new multi-channel gaming suite platform.
The new agreement between the parties includes the provision of the Margin Maker 2 system as well as the set-up of a new web and mobile front-end products. Trading is scheduled to commence next month.
Shane O’Driscoll, Chief Executive Officer of SeanieMac, commented on the deal by saying that the significance of moving from a white-label led operation to licensing their own software is a massive leap forward in their business development and growth strategy. He added that this places them firmly in the “driver’s seat” and further accelerates their plans of becoming a premier online bookmaker and industry leader.
Garreth Core, Chief Operating Officer of SeanieMac, revealed that they are thrilled to announce their new partnership with one of the world’s leading sports betting and gaming platform software suppliers, OPTIMA. He went on to say that the agreement will see them having full flexibility over their business and enables them to offer their customers more value, more opportunities, a superb desktop and mobile user experience.
Jacob Curciel, Chief Executive Officer and founder of OPTIMA, added that they are extremely thrilled to have the chance to work with SeanieMac for the development of a dedicated full OPTIMA sports betting and e-gaming multichannel suite.