bet-at-home extends Schalke sponsorship deal for two more seasons

Since sports-betting has always been one of the easiest ways to win erroneous amount of money at almost zero investment, Europe has been the key hub for this ancient money wagering practice. For that reason, there are a maximum number of sportsbooks having their presence in Europe especially UK market and they keep expending their market to lure new bettors more and more and bet-at-home is one such giant who has knowingly been among the most preferred betting hub for all the aspiring sports bettors. Since soccer has a dominating share in online sports betting, almost every sportsbook wants to be associated with one of the soccer club to encash its popularity in marketing its services hence leading European online gambling and sports betting company has tied up with German Bundesliga football club Schalke 04 and become its official betting partner.

This is knowingly the first such extension by bet-at-home with a German club hence they are optimistic to expand their active bettors database by offering much lucrative betting odds including a mouthwatering sign up bonus and all that. Although, this deal has been in existence back since 2011 but latest extension is being taken as the costliest one for the betting operator as they are asked to pay heaviest amount for two years extension that will capacitate them to use LED advertising inside the club’s Veltins-Arena home stadium. Apart from Schalke, bet-at-home also has a running shirt sponsorship with Bundesliga rival Hertha Berlin, yet they are allowed to add their services advertisement on Veltins-Arena side’s official web portal which is expected to generate highest revenue for the betting operator as club’s home portal is among the most visited web space by the soccer fans.

While more details about the latest contract addition are not revealed but it is expected to be the costliest one for betting operator. Anyways, talking about the extension and if it is going to be fruitful for the club, Alexander Jobst, chief marketing officer at Schalke, said, “We are delighted to continue the partnership with in the coming years. We focus on continuity and trust in the partner, and both of these components fit with bet-at-home.”

Nevada sportsbooks could be banned to accept bets on NHL team

Although sports betting is still fighting for its legal survival in most of the US states, Nevada has ever been the only state where this form of money wager is regularized right from the moment new gambling laws were enacted by the federal government. For the first time, sportsbooks in this betting haven could face the outcome of legal restrictions as there are rumors in the air that online betting operators will not be allowed to take bets on NHL ice hockey which is going to be the first professional sports outfit of Las Vegas. This is strange as well surprising that sportsbooks are being so debarred from accepting bets on their own team that could cost them millions of dollars hence they have geared up to act against the possible verdict from the house representatives. Although, all the rumors are still in the air with no official communication from gaming commission to any sportsbooks, hence most of them are keeping a big silence over the legal developments being taken place behind the curtains.

Jay Kornegay, sportsbook director at Westgate, is one such representative who is surprised to hear all the hearsay evidence that they could not be allowed to accept wagers on NHL games involving their own team citing fear of match fixing, he said, “I would hope there would be no such restrictions because we would be sending the wrong message. We have been booking UNLV and UNR games for almost 15 years now. It would not make sense at all to book local colleges and not the pro team. We should have our local college teams on the board. There’s nothing wrong with that. It’s just another game. It doesn’t attract more attention than any other game.

“There has not been a problem in 15 years, and I certainly believe there would be no problems booking a local pro team. I certainly believe we should have the NHL team on the board. I have not heard the possibility of some kinds of restrictions or guidelines.”

Likewise, Jay Rood, sportsbook director for MGM Resorts, also added, “I would think if the NHL is coming to Vegas, they would embrace it. My opinion would be that we should go ahead and book it; we don’t have an ownership interest, it’s just a facility relationship.”


DraftKings Signs Sponsorship Deal with Canadian Football League

The Canadian Football League has revealed that it has signed an advertising and promotions partnership with daily fantasy sports operator DraftKings that will see the launch of new fantasy contests that are specific to the Canadian Football League.

The new agreement will also see the League participating with DraftKings by promoting free-play competitions across both online as well as mobile channels and the Canadian Football League media and digital assets.

According to a notice issued by the Canadian Football League, the partnership is the first time the League has been a featured sport on a major daily fantasy sports site. The partnership sees DraftKings expanding into the Canadian sports market.

DraftKings’ Chief International Officer, Jeffrey Haas, commented on the partnership by saying that Canada continues to be a key and growing market for DraftKings and their partnership with Canadian Football League is another way for them to attract passionate Canadian sports fans. Haas added that sports fans are going to love the challenge of setting their weekly Canadian Football League roster and taking a shot at winning some amazing prizes.

The weekly Canadian Football League fantasy games will not only engage existing fans but will expose the League to millions of daily fantasy sports users across North America where it will be televised on ESPN – and televised on BT Sport in the UK. The Canadian Football League will be integrated across DraftKings’ digital properties which include online as well as mobile with DraftKings’ Canadian Football League fantasty contests being featured across the league’s media and promotional platforms.



Ladbrokes to Sponsor World Series of Darts Finals

Ladbrokes, the popular UK online and land gambling group, has revealed that it has extended its sponsorship of the UK Professional Darts Corporation (PDC) and is now the new title sponsor of the Ladbrokes World Series of Darts Finals that is scheduled to take place at Glasgow’s Braehead Arena on Saturday, 5th and Sunday, 6th November of this year and televised live on ITV4.

Ladbrokes also signed a darts sponsorship deal earlier this year as title sponsors of the Ladbrokes Sydney Darts Masters which is due to be held in August 2016.

The Ladbrokes World Series of Darts Finals will see the top eight players in the World Series rankings determined by six international competitions in Dubai, Auckland, Shanghai, Tokyo, Sydney and Perth.

These players will be joined by a further 16 qualifiers, who will contest the first round on Saturday, 5th November 2016 prior to the top eight seeds entering the action in Saturday evening’s second round.

The tournament will end on Sunday, 6th November 2016 with the quarter-finals being held in the afternoon session and the semi-finals and final held in the evening session.

Barry Hearn, the Chairman of the Professional Darts Corporation, commented on the sponsorship by saying that they are thrilled that Ladbrokes will sponsor the World Series of Darts Finals. He added that the World Series of Darts is growing year on year, and the inaugural Finals last November was a thrilling tournament which culminated in an outstanding final between Peter Wright and Michael van Gerwen.

BetConstruct granted Combined Remote Operating License in UK

Online gambling solutions provider BetConstruct seems to have been aggressive these days for its expansion across the world by offering its services via various modes including of course remote ones. Accordingly, they have now been granted a Combined Remote Operating License to operate in the United Kingdom by the Gambling Commission. It is revealed by the company today when they said they are now having a legitimated combined license after getting the Gambling Software Operating License by the country’s gaming regulator last spring when they were authorized to offer their sportsbook product offerings to the UK players. If we look at all the licenses BetConstruct is having across the globe, they are already approved by the Alderney Gambling Control Commission via a Category 2 license along with by Malta Gaming Authority via Class 2 and 4 licenses so they have enough authority to offer their services legitimately across most parts of the world.

With the latest authority, Vahe Baloulian, CEO of the iGaming solutions provider, believes company can offer online gambling along with sports betting which is key for the success in contemporary gambling world. Talking about the much awaited license and how it is important for the company for a success in European online gambling space, chief executive of BetConstruct, Vahe Baloulian said, “The Combined Remote Operating Licence by the UK Gambling Commission widens the path for BetConstruct to one of the most important gaming and betting markets – the UK. Although this market is mature and somewhat saturated, we believe what BetConstruct has to offer is quite unique and can be the differentiator the operators are looking for.

“Being headquartered in the UK, we have studied this market for a long time now. We look forward to challenging the status quo there with the new technologies and services we have developed in recent years.”

Moreover, BetConstruct has also signed an agreement with Fonbet to provide them its Live Scouting Data Service. The live data would be powered by BetConstruct’s partner Megafeed and it would possibly help Fonbet to have more bets before and during the games. Looking at all these developments, it is believed BetConstruct has planned something big for itself in coming future and this is just the beginning of more surprises laying ahead for us.