LVS and Lotsys win Israel Sports Bid

Ladbrokes

LVS, the UK-based specialist of sports betting solutions, and Lotsys SAS, both subsidiaries of state-owned French retail sports betting monopoly Francaise des Jeux (FDJ) have won the international tender that was issued by the Israel Sports Betting Board (ISBB) a few months ago.

The contract is for a 10 year term and began on July, 26, 2012, with an option for an extension to replace the Israel Sports Betting Boards” overall betting system for retail as well as digital channels.

The state-owned Israel Sports Betting Board (ISBB), monopoly operator of the Winner Toto betting in the Middle East, has chosen a complete multi-channel system which is based on sophisticated and open sports betting software with the LVS Advanced Betting Platform (ABP) and Lotsys solutions.

LVS was established in 1992 and after partnering with Victor Chandler in order to establish a telebetting and online sportsbook, LVS was one of the first companies to enter the online gaming sector.

ISBB Chairman, Zach Fishbein, said that they have made the choice of the modernity and flexibility with LVS and Lotsys and have chosen partners that will keep them at the cutting edge of technology in order to help them deliver nothing but the best service to their customers.

Chief Executive Officer of ISBB, Itshak Lary, added that this is a state of the art, robust, scalable and service orientated solution that will help attract new punters by increasing their options and offers.

Lotys and LVS combined their wide knowledge of the Lottery industry with a modern and open sports betting platform in order to succeed in this very tough competition.

FDJ Development Director and LVS Managing Director, Pascal Blyau, said that they are proud that their subsidiaries have convinced such a demanding customer and that it demonstrates that the market is now asking for a new generation of solution.

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