Coral Extends Partnership with Middlesbrough

Leading UK betting group Coral has confirmed that it has extended its sponsorship and betting partner agreement with Middlesbrough football club for another three seasons.

In terms of the extended partnership, Coral will provide betting services at The Riverside Stadium on each match day with the service allowing anyone who has placed a winning bet at the Stadium to collect their winnings at any Coral betting shop in the country.

In return, Coral will receive publicity and a brand presence on Middlesbrough FC’s official club website, social media platforms to support betting activity prior to all games as well as a package of match-day advertising and branding opportunities.

Last week Coral agreed to become a partner for Sunderland and the partnership with Middlesbrough expands the betting group’s presence in the North East.

Simon Clare, PR Director at Coral, commented on the agreement by saying that they are delighted to be forming this exciting partnership with Middlesbrough Football Club as they embark on their mission to return to the Premier League. He also said that it promises to be an exciting season ahead for the club and they would like to wish the manager, the players and all the fans the very best of luck.

Lee Fryett, Head of Partnership at Middlesbrough FC, added that they are delighted to extend their partnership with Coral. Fryett went on to say that Coral are one of the UK’s leading betting & gaming brands and they are excited to be working closely with them to bring their service to their fans on match day at the Riverside Stadium, as well as a number of exclusive fan offers and promotions throughout the season.

forBet Signs Sponsorship Deal with Polish Football Club

forBet, one of the leading bookmakers in Poland, is thrilled to reveal that it has entered into a two-year shirt sponsorship agreement with top-tier Polish soccer side Slask Wroclaw, which plays in the country’s Ekstraklasa club football, that will cover the 2017-18 and 2018-19 season.

In terms of the agreement signed between the parties, the bookmaker’s logo will now appear on the front of Ekstraklasa outfit’s home and away playing shirts as well as on a number of surfaces inside the club’s Municipal Stadium and the team’s official social media platforms until the end of the 2018/19 season.

Michael Bobowiec, the president of the management board of the Slask Wroclaw soccer side, commented on the new sponsorship deal by saying that the agreement concludes the first phase of their partner search, and is bound to support Slask in the fight for the highest goals this season.

Robert Grzeszczyk, the Chief Executive Officer of forBet, added that they are thrilled with the successful conclusion of negotiations with Slask – one of the largest and most recognizable football clubs in their country. He went on to say that their cooperation with the Wroclaw club is another step in the implementation of their strategy of supporting and promoting Polish sport at various levels. Grzeszczyk also said that he believes that it will bring tangible benefits to both parties.

Slask Wroclaw are tenth in the Ekstraklasa and are due to play their next fixture away to bottom side Piast Gliwice on Friday, 4th August 2017.

Kambi Signs Sportsbook Deal with Bulgaria’s 7777

Kambi Group plc and National Lottery AD, the leading private gaming company in Bulgaria, have entered into a multi-year deal in terms of which Kambi will provide its sports betting and technology services to the operator’s 7777 brand.

Ever since last year, the 7777.bg website has been offering online sports betting services and has now decided to upgrade Kambi’s sportsbook.

According to Kambi, 7777.bg will be switching over to its scalable and flexible solution during the second quarter of 2017.

Kambi.bg has a customer base of more than two million and is considered to be Bulgaria’s prime online lottery and gaming destination. In 2016, 7777.bg added a sports betting service to its portfolio but in order to meet growth objectives, National Lottery has made a decision to upgrade to Kambi’s award winning Sportsbook.

Following National Lottery’s partnership with Kambi, it expects 7777.bg to become the number one Sportsbook in the country. National Lottery is fully licensed and regulated at Bulgaria’s State Commission of Gambling.

Kristian Nylen, Chief Executive Officer of Kambi, revealed that they are delighted to be partnering with the National Lottery AD in Bulgaria. He added that they share the same vision, which is to supply the best sports betting experience to 7777.bg’s customers – one that is engaging, entertaining and safe.

Milen Ganev, Marketing Director of National Lottery AD, commented that they are known to work with only the highest quality providers and Kambi is just that. He also said that together, they believe this partnership will support their mission to become the country’s leading provider of sports betting experiences.

Betsafe to Sponsor Saracens Rugby Club

English Premiership rugby union club Saracens, is pleased to announce that it has signed a three year sponsorship deal with Betsafe, a leading online bookmaker, in terms of which the latter will be its new kit sponsor and official betting partner for the 2017-18 season.

The new deal signed by the parties will see the team’s home and away shirts branded with the Betsafe logo.

Betsafe will also benefit from exclusive marketing rights at Saracens’ home stadium, Allianz Park and will be seen at the London double-header at Twickenham in September of this year and at a number of other games throughout the season.

The agreement will also see Betsafe present rugby fans at the club with digital deals throughout the season and provide content to help engage supporters with the live action.

The Managing Director at Betsafe, Nicola Fitton, commented that they are thrilled to announce their new partnership with Saracens. He added that Saracens is a club that is defined by professionalism, desire and outstanding performance and these are values that they reflect every day at Betsafe.

Saracens Chief Executive, Heath Harvey, revealed that they are thrilled to welcome Betsafe as a sponsor of the club. He added that they are a company with a proven track record of partnering elite sports teams in the U.K. and they are looking forward to a long and successful partnership.

Harvey also said that they believe that they have partnered with a company who are extremely ambitious and have a drive and passion for innovative values that they can strongly resonate with at Saracens.

Tempobet Named New Sponsor of Preston North End

Tempobet, a leading online betting operator, is pleased to announce that it has signed a new deal with English Championship football club Preston North End in terms of which it will become its new principal partner for the upcoming 2017-18 season.

The partnership signed between the parties will see the Tempobet logo appear on team shirts and around the club’s Deepdale stadium for the upcoming 2017-18 season.

The new deal will also see the Preston North End Community and Education Trust’s logo appear on all junior replica kids’ as well as the youth team’s match kit for the 2017-18 season.

Tim Peters, Chief `Executive Officer of Tempobet, commented on the new deal by saying that this is a terrific opportunity to extend their horizons within football and they are delighted to complete the deal with Preston North End.

Peters went on to say that English football is a crucial part of their business and given Preston North End’s historic standing in the game, it is a perfect fit. He added that they are extremely excited about growing their relationship over the next 12 months.

Olivia Hanvey, the club’s Head of Commercial and Ticketing, added that they are delighted to welcome Tempobet as their principal sponsor for the 2017-18 season and look forward to working with them to achieve their sponsorship ambitions.

Hanvey also said that it is a great opportunity for Tempobet to showcase their brand and important for Preston North End to be able to attract companies with international reach like them.