Sportsbet.io Signs HellRaisers Sponsorship

Sportsbet.io, a leading Bitcoin-led sports book, is thrilled to announce that it has entered into a major sponsorship agreement with CS:GO eSports team HellRaisers.

In terms of the 12-month contract signed by the parties, customers will benefit through bet boosts on eSports matches featuring HellRaisers as well as any promotional competitions for skins.

HellRaisers include players from Slovakia, Hungary and Ukraine and are currently ranked in the world’s top 20 CS:GO teams.

Dias Ismailov, the Head of eSports at the Coingaming Group, commented on the new sponsorship agreement by saying that they are fully committed to the future of eSports and that working with HellRaisers and its horde of fans is bound to enable them to continue improving their betting products and give something back to the rapidly evolving community. He added that this partnership with HellRaisers excites them and they hope that players will take to this as they continue to offer a premium service to fans, bettors and teams alike.

According to Aleksey “XAOC’ Kucherov, the Chief Executive Officer at HellRaisers, they have now made a conscious decision to choose a betting partner that shares their vision of the growth of eSports and they truly believe that by betting with Sportsbet.io, their fans will not only support HellRaisers, but will also support the entire eSports industry they all love.

Kucherov also went on to say that it is an extremely exciting time for all in the community and they eagerly look forward to working with Sporsbet.io so that they can shape the future of eSports together.

Unibet to Sponsor Supercars Championship in Australia

The Virgin Australia Supercars Championship has revealed that it has secured a new sponsorship deal with Kindred Group-owned Unibet Australia online gambling operator that will see it being the official betting and wagering partner of the touring car motorsport series for a period of two years.

In terms of the new deal signed between the parties, Unibet branding will be featured at live Supercar events through broadcast, on-track signage, consumer targeted promotions and activities, with the two partners working on developing digital content integration in order to give fans a larger understanding of the statistics behind the sport.

Julian Timmins, Unibet’s Head of Marketing & Operations, issued a statement announcing the new deal on the Supercar Championships website, wherein he commented that he is endeavoring to help give fans of the sport a unique insight into everything happening on the track.

Timmins also said that Unibet Australia is eagerly looking forward to working with Supercars to ensure that fans are all as well informed as possible when watching and betting on their favorite teams and drivers. He went on to say that they see Supercars as a fantastic platform to engage with and inform punters.

Matt Braid, the Managing Director of Virgin Australia Supercars Championship, added that the high quality and the intense competition of their sport delivers excitement to millions of passionate fans which make Supercars the ideal partner for Unibet. He went on to say that they are pleased to partner with one of Australia’s and the worlds’ leading sports betting agencies.

The deal was activated at last weekend’s Watpac Townsville 400

Heji18.com Signs up to Sponsor Werder Bremen

Heji18.com, a leading Asian-facing online gaming provider , is pleased to reveal that it has entered into a new two-year sponsorship deal with German Bundesliga football club Werder Bremen that will take effect from the 2017- 18 season.

According to sports industry outlet Sponsors.de, the new deal signed between the parties will earn the four-time German champions an annual amount of €800,000 (US$910,000).

The Chinese betting company will join the Bundesliga side as a third-level sponsor and will be entitled to a range of advertising exposure with its branding appearing on a number of surfaces inside the football team’s Weser-Stadion.

Keane Wong, a representative for Heji18, commented on the new sponsorship deal by saying that they are honoured to be able to enter this partnership with Werner Bremen. He also said that the German Bundesligna is one of the three major European football leagues with a strong influence in Asia. He also said that it is, therefore, the appropriate marketing platform to promote their brand.

The Chief Executive Officer of Werder Bremen, Klaus Filbry, added that the Bundesligna and Werder Bremen have an extremely large presence – especially in China.

Filbry went on to say that the partnership with Heji18.com is, therefore, not only a further strong addition to their sponsorship pyramid, but also an important step in the internationalisation process for Werder Bremen.

Werder Bremen finished eighth in the Bundesliga in 2016/17 and is due to kick off the new campaign away to 1899 Hoffenheim on Saturday, 19th August 2017.

Ope Sports Signs Shirt Sponsorship Deal with Huddersfield Town Football Club

Ope Sports, a popular online gaming company, is pleased to announce that it has entered into a multi-year agreement in terms of which it will become the main shirt sponsor of Huddersfield Town Football Club which recently won promotion to the English Premier League top-tier club football competition via the Championship play-offs.

The terms of the agreement signed between the parties have not yet been disclosed although it was confirmed that Ope Sports’ logo will appear on the front of Huddersfield’s home and away shirts throughout the 2017/2018 premier season as well as on pitch side LED and other branding sites at the stadium and across online and social media channels both in the United Kingdom and internationally.

Ope Sports is a subsidiary of Openbet, a global betting brand that was founded in 2007 and currently hosts 30,000 live betting events each month covering football from across the globe.

An Ope Sports spokesman issued a statement on the club’s website commenting that it’s an extremely exciting time to partner with Huddersfield Town as they make their debut in the Premier League. He added that the Premier League is undoubtedly the biggest league on the planet and to be associated to it through their partnership with The Terriers is great for their brand.

Dean Hoyle, Chairman at Huddersfield Town, revealed that the growth of their international fan-base since promotion and the Premier League makes Ope Sports an attractive partner for their club and their growing reach around the world provides Ope Sports with an ideal platform to continue its own growth.

William Hill to Sponsor St Leger Stakes

Ladbrokes

William Hill has signed a three-year deal with Arena Racing Company (ARC) in terms of which it will sponsor the St Leger Festival at Doncaster, including the world’s oldest classic race.

William Hill’s deal with ARC will see it sponsor the Group 1 St Leger Stakes, worth £700,000 this year, as well as a feature race each day of the four-day festival which will now be known as the William Hill St Leger Festival and will run from Wednesday, 13th to Saturday, 16th September 2017.

William Hill will also sponsor the following races –

  • The William Hill Handicap on the opening day of the Festival (Wednesday);
  • The William Hill May Hill Stakes on Ladies’ Day (Thursday);
  • The William Hill Mallard Stakes on Gentlemen’s Day (Friday); and
  • The William Hill Portland Stakes on the finale, as well as the William Hill St Leger Stakes on the final day (Saturday).

The St Leger Festival was attended by more than 60,000 racegoers in 2016. This year, terrestrial coverage of the William Hill St Leger Stakes day will be on the ITV1 channel with coverage on ITV4 for Ladies’ Day and Gentlemen’s Day.

William Hill is also the sponsor of the Ayr Gold Cup, Great St. Wilfrid at Ripon and Scottish Super Sprint at Musselburgh.

Philip Bowcock, CEO at William Hill, commented on the sponsorship deal by saying that William Hill is one of the best known brands in betting with a long history of horseracing sponsorship. He added that they are delighted to sponsor the oldest classic and will work closely with ARC to continue to build the profile and popularity of the William Hill St Leger Festival.